Good leaders can create managed situations where the best creative tensions are brought to the surface. In this case, between marketing and sales teams. Who can sometimes get engaged in finger pointing at times. Sound like your company? Might be worth a reading this then...
Jack’s Right Fight http://bit.ly/9pT8sH
The article in Business and Strategy follows the standard Hollywood plot:
- young potential hero's introduced
- find difficult challenge to face
- try to do it alone
- fail
- struggle then find a better way
- happy ending for all.
But it illustrates the challenges and fortitude required to go through this kind of process and get the best out of it - for the leader and the teams involved.
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